The Question You're Probably Not Asking of Your Next Potential Brokerage

By Tara L. Christianson on Oct 1, 2018 1:22:32 PM

When it comes to choosing your next potential brokerage, many people focus on monetary offerings – commission splits, bonuses, and more – or on other enticements that might make them choose a brokerage as their next brokerage. There’s one question, though, that many agents don’t ask, and that’s about your potential next brokerage’s agent retention rate.

Why is that important?

There are many reasons real estate agents may think it’s time to make a change in their brokerage, including lack of support, high or incomprehensible fee structures, insufficient education, a lag in keeping up with innovation, and isolation from their wider community. But it’s harder to pin down why real estate agents choose to stay with their brokerages.

One reason many agents stay with their brokerage is that they’ve found a brokerage who isn’t afraid to work on expanding their agents’ brand instead of their own. For example, many long-term agents at CENTURY 21 Redwood Realty admire our focus on enhancing our agents’ brands and letting them fly.

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Some of the Best Closing Gifts for Your Clients

By Tara L. Christianson on Aug 20, 2018 11:24:18 AM

It’s settlement day, and you grab a bottle of champagne in a gift bag, ready to give to your clients as a “thank you.” What a nice gesture! What slipped your mind, though, is that your clients don’t drink…and your gift is about to be relegated to the ‘regift’ closet in your clients’ new home.

Client gifts, although not expected, are a fairly common occurrence on or just after settlement day. When it comes to what to give clients, though, real estate agents sometimes default to the usual nice bottle of bubbly.

If you’re looking for some other ideas, including some more personalized options, however, here are several we’ve gathered from our CENTURY 21 Redwood Realty agents:

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