Experienced Agents, Meet Your CENTURY 21 Redwood Realty Success Coach

Oct 29, 2018 12:55:40 PM


You’ve finally decided to do it. You’re going to make the change, and take a chance with another real estate brokerage. You start there and…then what? If you’re an experienced real estate agent, you might be left to muddle through the transition alone, with the expectation that you already know what you need to be doing. Wouldn’t it be nice, though, if there was someone to help ease your way into the new company so you can get up and running as soon as possible – ensuring not only a more delightful experience for yourself but also for your clients?

At CENTURY 21 Redwood Realty, we identified the need for a person to help smooth all the transitions for experienced real estate agents transferring to C21 Redwood. That’s why we have the marvelous and talented Elsa Rake in the role of Success Coach. (If you’re unfamiliar with Elsa, she was the outstanding and beloved EVP and Associate Broker of our Stafford office for several years before starting in this role.)

As Success Coach, Elsa helps your onboarding process. She makes sure specific vital tasks have been completed, including that we have an updated headshot, bio, have your C21 Redwood business cards (with snazzy new branding!) and have completed all your orientations.

After an introductory call with Elsa, you’ll be set up to join five sessions with her via GoToMeeting, ensuring you can meet her at pretty much any time and any place. Elsa will walk you through our company intranet, show you how to use Redwood’s listing presentation builder, and introduce you to the brochures and postcards in our marketing portal. She’ll walk you through what Redwood Listing Rewards are, and make sure you also have access to CENTURY 21’s 21online. During your last session, you’ll be able to ask Elsa specifics on anything you may still have questions on, including our preferred CRM, Contactually, our open house solution, Spacio, Transaction Plan, and the Redwood Brand portal.

Elsa also provides a valuable service as a conduit between you and your office OCs and EVPs. She can recommend they provide you with more information, training, or assistance in a particular area if she thinks you may need it. She’ll also be there to encourage you to use the full support system CENTURY 21 Redwood Realty offers – from the OCs through to the Transaction Concierge and Marketing departments.

Perhaps best of all, Elsa will be your biggest cheerleader as you fully acclimate to and become part of the CENTURY 21 Redwood family!

Like to learn more about becoming part of our family? We'd love to meet with you!


Tara L. Christianson

Written by Tara L. Christianson

As Century 21 Redwood Realty's Training and Technology Director, Tara has been allowed more fully explore her passion for teaching fellow real estate agents all about upcoming technologies and the opportunities of the online world. She's an international speaker and content writer who relentlessly pursues the best strategies for individuals and companies in utilising technology to its best benefit.

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