Late August and early September isn’t just a hard time for kids - many real estate agents experience their own ‘back-to-school’ slump in their businesses. Not only do many have additional family obligations to deal with; a common perception among agents is that people who were interested or motivated to move probably did so already in summer (or will wait until next year). Less sunlight, more temperamental weather, and a spate of bills doesn’t help the overall mood.
What to do? How do you break out of this slump, so you still finish 2018 strong? A few thoughts from our CENTURY 21 Redwood agents may help provide the catalyst you need to jumpstart this transition into fall.
Plan Events for the Next Few Months
One way to stay motivated is to have things to look forward to, especially if those events involve other people. You can plan client appreciation events for the upcoming months, while starting to get ready for fall pop-by calls and visits, like Ruthan O’Toole (a C21 Redwood agent from our Locust Grove office) does. Not only is Ruthan looking forward to her office’s September client appreciation event, and says their Labor Day event, with taco trucks, was very popular! She notes that autumn is a great time to touch base again with clients: “This is the perfect time to be handing out football schedules, calendars, fliers with area fall festival events posted and, of course, pop-by fall-themed gifts.”