Redwood Welcomes Lauren Tate and Elevates Melanie Thompson

By Karen Berry on Jan 3, 2020 11:26:51 AM

Exciting News! Lauren Tate, known among friends and colleagues as "LT", has joined C21 Redwood Realty as our Executive Vice President / Managing Broker of our Fredericksburg and Locust Grove offices. Lauren has three decades of experience in coaching agents and building successful and effective teams. Her focus on setting expectations and holding her agents accountable has been the core of their consistent year-over-year growth. Guided by the teachings of our industry's best coaches, Lauren excels at recruiting and agent retention. She is a leader in the Fredericksburg Area Association of REALTORS® (FAAR), and has won the FAAR Manager of the Year Award multiple times. A true captain/coach, Lauren's branch offices and many of her agents have been recognized for exceptional performance throughout her career.

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Why Our EVPs are MVPs

By Tara L. Christianson on Feb 4, 2019 12:28:00 PM

Choosing the right person to lead a talented and diverse group of agents can be a challenging task. When you find them, however, it can be a rewarding and fulfilling experience, both for yourself and your agents. We’ve been fortunate here at CENTURY 21 Redwood Realty that when we’ve needed to find the right person to lead one of our offices, they’ve appeared. The Managing Brokers/Executive Vice Presidents of our 13 offices have a wide range of backgrounds and skill sets, yet also have several things in common. They all are widely respected within the industry and by their peers; they’re often recognized for their dedication to bettering the real estate industry as a whole; they’ve worked tirelessly in the past for their buyer and seller clients; and they now are wholeheartedly committed to helping each agent in their office achieve their goals.

One of the reasons they’re able to keep this single-minded focus and commitment to our agents is because none of our managing brokers are active selling agents. Now, instead of time spent prospecting and lead generating for themselves, they’re teaching classes on prospecting and lead generation best practices for their agents. Instead of squeezing in time to show houses to prospective buyers, they’re running office events and book clubs and organizing training events by outside experts for their agents.

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