Why I Am Not Afraid of Zillow

By Edward Berenbaum on Nov 3, 2021 8:57:41 AM

Any time Zillow is in the news for business acquisition or for rolling out a new online feature, some real estate agents hit the panic button. A quick look at any Zillow-related Facebook comment section reveals agents’ fears about Zillow taking over, controlling the home buying and selling process, stealing data and ultimately putting them out of business. But I’m not afraid of Zillow. Here’s why:

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Selling Homes for Top Dollar: 3 Key Ingredients

By Amber McCulloch on Oct 23, 2021 8:00:00 AM

What makes the difference between a property that attracts hundreds of showings, multiple offers and a quick sale…and a home that lingers on the market for months without any activity? 

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Our Predictions of the 2020 Real Estate Agent

By Adrienne Barkas on Aug 24, 2021 11:15:12 AM

Six years ago, we published an article that predicted what a day in the life of a U.S. real estate agent would look like in 2020. (Read the original post here.) We imagined a life where our daily routines were interconnected and assisted with the newest technology.  

Well, no one could have predicted what actually happened in 2020, but how much did we get right about the life of a real estate agent in 2021?

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4 Ways to Protect Your Online Privacy

By Adrienne Barkas on Aug 23, 2021 4:22:13 PM

Online privacy is a major concern worldwide, including in the real estate industry. Fraud can lead to a loss of money or identity theft, with the added risk of also compromising clients and vendors you work with as well as friends and family. The care you should be taking to protect yourself in your offline activities should be echoed in the care you take in online activities. Here are 4 ways you can start to protect your online privacy:

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Alex Johnson to lead C21Redwood's continued expansion in the DC market

By Adrienne Barkas on Mar 9, 2021 11:41:02 AM


[Ashburn, VA, March 9, 2021] Alex Johnson has accepted the Director of Industry Engagement position at CENTURY 21 Redwood Realty.

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Do You Know Why Recruiters are Calling You?

By Billy Ekofo on Aug 8, 2018 9:09:00 AM

Let’s clear up any confusion.

Yes, I recruit agents. I am always on the lookout for incredible talent to join our company.

Yes, I think we have the best tools, support, and programs available to help any real estate agent out there take their business to an even higher level. Yes, I am fully aware that my opinions regarding the merits of our company are utterly biased. Any attempt to convince me otherwise would most likely reinforce that as a company we are better positioned to help agents succeed.

Now that this is cleared up let’s dive into the goal of this post.

A couple of days ago I was having lunch with a Realtor friend. Yes, my instinct was to convince her to leave her company and join ours. I was heartbroken but happy to hear that she’ll be moving out of the area, and because of this, wouldn’t consider leaving her current company. In fact, the national headquarters of her company is in the state she is moving to. As a result, any hope of recruiting her has been completely shattered.

Topics: recruiting
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More Than a Number: Recruiting With Empathy

By Billy Ekofo on Apr 25, 2018 10:00:00 AM

Back in 2015, I found myself having breakfast with a real estate executive at an IHOP in Ashburn, Virginia. It was early in the morning and our conversation was mainly about the business in general and our local market. We also talked about current events and he shared his ideas about the direction in which he wanted to take his rapidly growing company. Along with our conversation about real estate and the world's problems, this executive made sure I understood one thing: the reason he reached out to me was because he was intrigued by my email signature. The signature took a good portion of my email and the cursive spelled out my name is blue ink. He wanted to meet with me because he had never seen someone include his signature in the email the way I did it and that was intriguing enough to make him want to meet me for breakfast.
Topics: recruiting
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C21 Redwood Realty Welcomes Kathy Colville & Associates

By Tara L. Christianson on Dec 7, 2017 2:47:33 PM

CENTURY 21 Redwood Realty is extremely excited to welcome Kathy Colville and her team to the Redwood family! Kathy Colville & Associates’ focus on communication, trust, confidence and work ethic is a perfect fit with the core values and client-focused attitude of C21 Redwood Realty.

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