Tom Ferry is jealous of Redwood's Business Planning Tracker Tool

Jan 7, 2020 1:09:17 PM


Tom Ferry is Jealous of Redwoods Business Planning Tracker

Based on the  look and feel of the competition-fueled dashboard of Pelaton fitness bikes, CENTURY 21 Redwood Realty has developed an exclusive tool for its agents to create and work their business plan on a daily basis. According to Real Estate's #1 Coach, Tom Ferry, Redwood Realty is the ONLY brokerage he knows of that has created this level of innovation to support its agents' businesses.


The mobile-ready Business Planning Tracker dashboard features inspirational videos from industry leaders and fellow agents, plus real-time leader boards to show which agents are actively working their business plan by making calls, having conversations and setting appointments. This transparent system inspires agents to out perform one another in terms of prospecting and follow up with clients, while seamlessly tying them to the robust resources available within the Redwood marketing and transaction services.

To measure how this powerful tool will impact the agents' spring market productivity, Redwood is running a contest to track year-over-year improvement using the data captured in the tracker.

If you are interested in hearing more about the powerful technology that is part of Redwood Nation, contact us today!

Karen Berry

Written by Karen Berry

Karen Berry is CENTURY 21 Redwood Realty's Communications Manager. A long-time Northern Virginia resident, she has worked in marketing and communications for Fortune 500 companies, the federal government and the non-profit sector for over 20 years. A graduate of Mary Washington University with a bachelors of business administration and marketing, she is a passionate advocate for innovative technology and community social impact. Karen is pleased to represent C21 Redwood to both internal and external audiences.

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