Print Marketing is Dead...or is It?

By Tara L. Christianson on Dec 6, 2021 8:00:00 AM

With the continued focus on digital marketing in real estate (and in almost every industry), it could be easy to buy into the belief that print marketing is dead. However, foregoing print marketing completely in your real estate marketing strategy means you’re missing out on a proven effective and direct way to reach prospects and retain existing clients. 

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Mortgage Market Commentary, 12-03-21

By Lou Barnes on Dec 3, 2021 6:03:17 PM

We are excited to partner with one of our favorite mortgage minds, Lou Barnes, to bring you his biweekly commentary. Lou is a loan officer in Boulder, CO, but his insight is relevant across the country. Lou's opinions should not be construed as the opinions of CENTURY 21 Redwood Realty or our partner, Day 1 Mortgage. 

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Finding The Why In What You Do

By Wendy Kedzierski on Dec 1, 2021 12:08:23 PM

“Agents inspiring agents to make this world a better place.” — Eddie Berenbaum, President, CENTURY 21 Redwood Realty

In 2002 three guys united with a shared belief that selling real estate should be a conduit for improving the lives of people in our communities. Now with a dozen + offices across Virginia, Maryland and Washington, D.C., CENTURY 21 Redwood Realty has seen many changes over the years, but our commitment to being a force for good remains at our core. 

“Our agents were doing so many charitable things individually or with their offices and there was a desire to do more,” says Nick Pasquini, Redwood Co-Founder and Chief Financial Officer.  “By adding company support and structure to what we were already doing made perfect sense.”

In 2015, Redwood formally recognized this "community-centric" vision by creating its philanthropic arm, naming it Redwood Gives Back

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Mortgage Market Commentary, 11-19-21

By Lou Barnes on Nov 19, 2021 5:43:49 PM

We are excited to partner with one of our favorite mortgage minds, Lou Barnes, to bring you his biweekly commentary. Lou is a loan officer in Boulder, CO, but his insight is relevant across the country. Lou's opinions should not be construed as the opinions of CENTURY 21 Redwood Realty or our partner, Day 1 Mortgage. 

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Mortgage Market Commentary, 11-12-21

By Lou Barnes on Nov 12, 2021 4:18:55 PM

We are excited to partner with one of our favorite mortgage minds, Lou Barnes, to bring you his biweekly commentary. Lou is a loan officer in Boulder, CO, but his insight is relevant across the country. Lou's opinions should not be construed as the opinions of CENTURY 21 Redwood Realty or our partner, Day 1 Mortgage. 

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Mortgage Market Commentary, 11-05-21

By Lou Barnes on Nov 5, 2021 6:40:01 PM

We are excited to partner with one of our favorite mortgage minds, Lou Barnes, to bring you his biweekly commentary. Lou is a loan officer in Boulder, CO, but his insight is relevant across the country. Lou's opinions should not be construed as the opinions of CENTURY 21 Redwood Realty or our partner, Day 1 Mortgage. 

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Why I Am Not Afraid of Zillow

By Edward Berenbaum on Nov 3, 2021 8:57:41 AM

Any time Zillow is in the news for business acquisition or for rolling out a new online feature, some real estate agents hit the panic button. A quick look at any Zillow-related Facebook comment section reveals agents’ fears about Zillow taking over, controlling the home buying and selling process, stealing data and ultimately putting them out of business. But I’m not afraid of Zillow. Here’s why:

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iBuyers Come in Peace? It’s all a matter of perspective

By Adrienne Barkas on Nov 2, 2021 9:30:00 PM

You’ve heard of iBuyers, right? One of the big dogs self-exploded themselves this week when Zillow cancelled their Zillow Offers program, but there are plenty of other players who have raised a ton of money and remain in the space. 

The arrival of online “instant buyers” offering to pay cash directly to consumers for their homes has disrupted the real estate industry in the markets in which they’re operating. 

Chances are…if you’re a real estate agent, you are weary of things that can disrupt your business. 

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Mortgage Market Commentary, 10-29-21

By Lou Barnes on Oct 29, 2021 5:37:44 PM

We are excited to partner with one of our favorite mortgage minds, Lou Barnes, to bring you his biweekly commentary. Lou is a loan officer in Boulder, CO, but his insight is relevant across the country. Lou's opinions should not be construed as the opinions of CENTURY 21 Redwood Realty or our partner, Day 1 Mortgage. 

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Selling Homes for Top Dollar: 3 Key Ingredients

By Amber McCulloch on Oct 23, 2021 8:00:00 AM

What makes the difference between a property that attracts hundreds of showings, multiple offers and a quick sale…and a home that lingers on the market for months without any activity? 

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